


Changing Careers: A How-To Guide
According to a Pew Research Center report, some 53% of employed adults who quit a job in 2021 say they have changed their field of work or occupation at some point in the past year. Do you also find yourself in the Great Reshuffle and feel like it’s time for a...
How to create engaging and consistent content for your small business
June 16 2021 1:00 PM EST by Jessica Korthuis We might have all heard the infamous saying “Content is King” (or Queen, in our case), but what does that actually mean, and why IS content so important for growing your small business? In the shortest and most...
Ace Your Interview Preparation and Follow-Up – May 19, 2021
Register Date: May 19, 2021 Learn tips tactics and strategies to differentiate yourself from other candidates. Illustrate your accomplishments with stories, prepare questions to ask, and learn how to present yourself for an online interview. If you have been...
Pitching for Profit
Pitching is a skill that everyone should learn. Yet, what happens after you have success pitching to investors, media or at events? What’s next? Now, it’s time to Pitch for Profits. In this session, you will learn Why it is important to monetize your...
The Small Business Guide to Marketing Metrics that Actually Matter
One of the most challenging aspects of being a business owner is knowing which marketing activities to invest time and energy into, and the hard truth, is that a business cannot grow without effective marketing. So with all of the different marketing channels...
Brand Positioning 101 for Small Businesses
Differentiating what makes your service/product unique is almost every entrepreneur’s weakest link. In a world where everyone is doing some form of what someone else is doing, positioning your brand is everything. In this session taught by Jessica Korthuis, the...
How to Be In your Power and Use your Power to Grow your Business and Create a Culture in which Everyone Thrives
You intend to stay poised—not react—in difficult interactions, but then you end up emotionally hijacked. You approach situations with confidence only to find the tables turned on you. You radiate confidence on the outside, but inside you’re in knots, worrying...
Starting a Small Business – Part 4
Cybersecurity and Privacy Most business owners don’t understand and are intimidated by privacy and cybersecurity. In this upcoming program, Amy B. Goldsmith, Chair of the Privacy and Cybersecurity Practice at Tarter Krinsky & Drogin and member of the Intellectual...