Savvy Ladies Volunteers
Prudence Zhu, CPA/PFS, is a Phoenix-based financial coach and fee-only planner. She's dedicated to empowering individuals on their journey to financial freedom. Born in rural China, Prudence moved to the U.S. in 2012, achieving her own financial freedom by 2021. Leveraging her experiences from over a decade in private equity and corporate finance, combined with her teaching role at Arizona State University, Prudence founded Baoba USA and Enso Financial. Her mission is to guide others toward a life of abundance and fulfillment, both financially and personally. A mother, lifelong learner, and advocate for financial education, Prudence is passionate about making impactful financial knowledge accessible to all.
Areas of Expertise (as specified by volunteer)