Using LinkedIn for Your Job Search


In this webinar, you will learn everything you wanted to know about using LinkedIn for your job search.

Topics include: creating your profile, using key words, getting recommendations, connecting to build your network, and researching companies and interviewers.

About Amy:

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Amy Geffen, PhD is President and Chief Career Coach of Geffen Careers. She brings to her practice over thirty years of experience in such industries as finance, engineering, higher education, risk management, health, non-profit organizations and associations.

Amy has transitioned into four new careers with increasing levels of responsibility, so she understands the challenges people face when changing jobs and careers. She has been praised for her accomplishments in management, strategic planning, marketing, distance learning, and continuing education. She served as the President and CEO of the New York Society of Security Analysts, the Interim Executive Director of the Financial Women’s Association and the Interim Executive Director at All Souls Church in New York City.

She has been the Director of Continuing Education, Strategic Initiatives, and Volunteer Leadership at the American Society of Mechanical Engineers. Amy is a former Assistant Dean of Continuing Education at Westchester Community College, the Dean of Professional Development at The College of Insurance (now St. John’s University), and Director of Corporate Programs at LIU/Brooklyn Center.

She uses a 5 step process to help job seekers achieve the job of their dreams: Assessment of skills and values; Branding with pitch, cover letter, resume and LinkedIn profile; Connecting through expanding networks and building relationships; Differentiating through accomplishments; and Enhancing by follow-through and compensation negotiation.

A graduate of Brooklyn College, with a Master’s Degree from Harvard University, and a PhD from New York University, she lives in Forest Hills with her husband. She enjoys making pottery, film, theatre and concerts.

Six Secrets to Effective, Strategic Networking


Strategic networking requires a plan, adaptation of networking strategies to further the plan and implementation tactics to round out the process. The six secrets highlight the most important segments of the process.

About Carol:

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Effective Trainer, Supportive Coach, Thought-provoking Speaker

I have spent the last two+ decades fostering the business development skills of professionals, especially lawyers and accountants.

I love my work, because:

  • I consider strategic networking to be the most effective form of personal marketing.

  • I know that any professional ─ introvert, extrovert, ambivert ─ can find a comfortable way to network.

  • I believe that networking is more about focus and attitude, than activity and aptitude.

  • I understand that strategy adds intention to the process, so that networking can become a pathway to personal, career and firm goals.

I am a marketing and management strategist, trainer and business development coach. I work with professionals and professional service firms to structure and implement practical, targeted, strategic programs. Our goal is to increase your success ratio by bringing in business that fuels profitability.

My most recent book, Strategic Networking for Introverts, Extroverts and Everyone In-between (American Bar Association, Law Practice Division, January 2019) forms the basis for a training and coaching program that links business development activities with both personal and firm goals.

My previous book, Build Your Practice the Logical Way – Maximize Your Client Relationships (with Steven Skyles-Mulligan, American Bar Association, First Chair Press, 2012), provides a guide for creating a client-centric practice.

Top Strategies To Leverage Relationships Resulting In Business Success


Your relationships have lifetime value. Understanding the power and impact of every single meeting and how to leverage your network is key to consistent growth.

Strategies will be shared on how to build and nurture authentic relationships, stay in touch by adding value for others and ask for support and guidance when opportunity strikes.

About Ivy:

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Ivy Slater is a professionally certified business coach, speaker, author and podcast host. After owning and operating a 7-figure printing business, having been in the industry for 20 years, she started Slater Success, which focuses on developing great leaders and facilitating business growth and expansion. Ivy holds masterminds and retreats with her private client base and corporate training on communication and strategic planning. She speaks nationwide on the topics of leadership, sustainable growth and sales.

She is the author of Conquering Your Fear of Money: A Woman's Guide To Business Success, and From The Barre to the Board Room: Choreographing Business Success Through Authentic Relationships. She hosts a weekly podcast, “Her Success Story,” where she interviews gutsy businesswomen and some great men on their success journey.

Keep Your Day Job While Starting Your Business


Learn to use the best available resources so you can get it right the first time!

Women comprise an increasingly growing faction of business owners, looking for flexibility, independence, and control. This FREE informational webinar is for women who are aspiring or current business owners, career transitioners, semi-retirees, veterans, and others.

Seeking alternatives to traditional employment? Learn about putting that entrepreneurial spirit to work. There may be a ready-made franchise business that fits your model! We will discuss:

  • What is semi-absentee ownership?

  • Assess if franchise ownership is right for you

  • How to select your optimal concept

  • Opportunities available in your area

  • Funding guidance for a quick ramp-up

About Frank:

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FranNet is franchising’s oldest and most recognizable coaching outfit. Frank Dunne is an area owner, who helps entrepreneurs, executives-in-transition and others explore franchised business ownership, providing counsel on the benefits, costs, and risks of owning a franchised business. Clients are coached through a robust research, and selection process in a safe and professional environment, being navigated through a maze of leading franchise concepts. Utilizing cutting-edge profiling, and 1:1 consultative processes, Mr. Dunne helps match leading franchises that best fit each client's goals, skills, and interests on a no-cost/no-risk basis.

Stepping Into The Confident Expert


4 Actions to move Coaches and Consultants from The Invisible Expert to The Highly-Paid, Confident Expert

Ready to own your brilliance, make a bigger impact, and make the money you know you deserve?

Imagine waking up in the morning and smiling at your calendar. It is spacious and free; yet, you have a full roster of clients booked. Your business now allows you to serve ideal clients at premium pricing AND do all the things you love to do. You’ve got travel planned and time with the kiddos. You have time to create art and watch the sunset. Your bank account has more than enough money because you are making $10,000 every 30 days. You take 3-day weekends regularly – like very week!

In this signature online training with M. Shannon Hernandez, you will discover…

  • Why your Content Personality™ is your best marketing tool and how to use it to experience more joy and better results in your marketing.

  • The path to building up your confidence in marketing and sales in just four steps. This means no more struggling when it comes time to market and sell your awesome offers.

  • Why compelling offers, priced for profit, and invitation selling will bring you more clients than you have time to work with–and more money to do the things you want to do.

About Shannon:

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M. Shannon Hernandez is not your average entrepreneur. After a 15 year public teaching career, she jumped feet first into her journey as a business owner, and within just a few years, she had built a multi-six figure business.

A sought after expert in the world of content marketing and strategy, Shannon is known globally as the creator of the Content Personality™ Wheel. She is a voice and role model for Thought Leaders around the world, teaching them how to market their innovative ideas in a way that honors who they are and what they believe.

In 2016 Shannon founded The Content Strategy Academy, where she champions and rallies entrepreneurs, teaching them how to market their businesses from a place of intuition and integrity—and create a life they love waking up to

Shannon has been featured on CBS, ABC, The Boston Globe, The Huffington Post, FOX, and NBC. When she is not speaking and teaching globally, you will find her practicing yoga, snuggling her cat, hiking the hills of central Costa Rica, and whipping up new recipes in her kitchen, with her husband Michael.

To learn more about M. Shannon Hernandez and discover how she can help you market yourself as a Thought Leader in a way that feels good and honors who you are and what you believe, visit

What to wear and not wear on your next headshot photoshoot


Is your LinkedIn photo from 10 years ago?
Do you even have a LinkedIn in photo?
Is your image up to date on your website and all your social media?

Your online image is your marketing tool to attract potential employers and ideal clients.

Studies prove you could be losing business or worse getting passed over because you don’t have a headshot that represents the best you.

During this webinar, you will learn:

  • The do’s and don’t of what to wear on camera

  • How to prep before your shoot date

  • How to find the right photographer

  • Why hair and makeup is important

  • How to pull together a style that represents you, your business, and your personal brand to get you noticed for all the right reasons.

Put your best self forward before you show up on camera to get the most from your photoshoot.

About Tania:

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Tania Sterl, founder of Sterl on Style, is a personal wardrobe stylist for female industry leaders in finance, fitness, law, media, and more. She is an eloquent speaker that blends her experience as a fashion designer and image consultant to help make fashion relevant to the real working woman.

In addition to speaking, Tania works with private clients through her wardrobe styling services that range from closet edits and personal shopping, to styling for TV, video and photoshoots. As the “Creative Director for your Image,” Tania, aka Sterl on Style, defines a woman’s unique fashion formula for success that is in tune with her role and her goals, helping her to dress to achieve them.

3 Proven Sales Funnels for Booking More Clients Consistently (even if you don't have a big email list!)


During this Live Interactive Workshop, you will discover:

  • How to position yourself as an expert AND turn it into SALES (without hanging out tirelessly in Facebook groups)

  • How to bring warm leads into your business and have them book you for your sales calls

  • How I land clients who are pre-sold into working with me using this #1 strategy - predictably AND consistently!

  • PLUS, we’ll have a rapid-fire Q & A ’til you say when!

About Stephanie:

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Stephanie Treasure is an Online Marketing Strategist & Business Mentor and International Speaker. She mentors women coaches, consultants and service-based business owners to utilize the Internet to expand their reach, create expert & authority status and enroll more clients without overwhelm.

She works with a few private clients at a time in her high-touch coaching programs.  She has also rolled out group coaching experiences that allows her to leverage her time and expertise.  Her clients have achieved results like: achieving milestone 5-figure Months, getting published in The Huffington Post & other high-profile outlets, becoming published authors, securing speaking opportunities after becoming highly visible, more leads and exposure for their brands all from utilizing her proven strategies. 

Stephanie has had appearances on radio shows, online events and leading online publications like The Huffington Post and international speaking events.  She has lived in 2 Countries, loves photography, travelling and eating healthy. She has a teenager who keeps her on her toes and makes her laugh every day.  For support on how you can get powerfully visible online, create authority status & stand out in your niche so you can get more clients, reach out to her via her website at

Three Steps to Attracting and Saving More Money This Year


You'll discover how to:

  • Change your relationship with money – so that money becomes more like a game and less like a chore.

  • Attract more money, save more money and finally STOP worrying about money.

  • Raise Your Prices – a step-by-step approach to successfully asking for more – AND receiving it.

  • The exact marketing activities you need to be doing weekly, monthly and quarterly to double your income

About Monica:

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Monica Shah is a seven-figure business mentor, money expert, and author. Monica teaches entrepreneurs how to turn the work they love into a profitable, sustainable business.

In her popular Revenue Breakthrough programs, Monica walks women through a step-by-step process of building, growing and expanding their businesses to six figures and beyond. From money basics for entrepreneurs, all the way to designing your ideal lifestyle and creating a plan to fund it, Monica shows her clients the common sense basics of running and growing their business.

Tax-smart Business Structures: Which one fits your business best?


The purpose of this presentation is to:

  1. Describe the various types of business structures
  2. Provide examples of common structures used in specific businesses and their applicable life cycles – which one is generally used when
  3. Define the tax impact of each type of structure
  4. Clarify factors relative to the recent tax reform legislation

The participants should leave with an understanding of:

  1. Business structure options
  2. Tax ramifications of these
  3. How tax reform legislation applies

About Sallie:

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Sallie Mullins Thompson started her business management and consulting practice, in 1995, providing financial services to professionals, families, and small business owners in the areas of accounting; tax return preparation; budgeting & cash flow projections; payroll reporting; income and asset protection; and college and retirement planning.

In addition, she is a holistic financial planner and investment advisor and has managed the financial lives of her clients. Before beginning her financial services practice, Sallie spent 20 years with IBM in NYC and Houston as a marketing representative, system engineer, and project manager.

As a member of the AICPA, NYSSCPA, and FPA organizations, she is active on various committees with all three. In addition, she mentors small business owners as part of NYS’s Micro Mentor and female CFP candidates as part the FPA Women’s Initiative. Further, she is a consultant with the NYC Small Business Services (SBS) agency in its M/WBE program.

In 1996, Sallie joined the National Association of Women Business Owners (NAWBO), Houston and NYC, where she held positions as Treasurer, Public Policy Rep, and Governance/Audit chair. At the national NAWBO level, Sallie was chair of the NAWBO PAC and served on NAWBO’s national board of directors. She currently serves as a mentor in NAWBO-NYC’s Mentoring program.

Sallie is Treasurer of her coop board; is a member of the Board of Governors of the Accountants Club of America; and was recently appointed to the Leadership Advisory Council of Women Impacting Public Policy (WIPP). She was a trustee on the board of the Morris-Jumel Mansion, Inc. from 2007-14, where she served as Treasurer and chair of the Finance/Audit and Governance committees.

In 2015, Sallie was appointed by the US Treasury to a three-year term, representing NYS, on the Taxpayer Advocacy Panel (TAP), a Federal Advisory Board, composed of citizen volunteers, who act on behalf of US taxpayers by making recommendations to the IRS regarding taxpayer service, satisfaction, and compliance improvements. Sallie was the TAP Vice Chair in 2017.

Sallie’s personal interests are animal rights advocacy, recycling, and federal public policy issues that affect women-owned small businesses (WOSBs). She is the proud mother of daughter Kathryn and doting grandmother of Max and Parker who live in Washington, DC. She lives in the West Village with her adorable cats, Sprinkles and Snuggles, and her husband, Ralph.

The Nuts & Bolts of a Startup - Legal Issues to Consider


In this webinar you will receive a practical introduction to Entity Selection and Formation

Are you interested in starting your own business? Have you considered which entity or structure best suits your needs?

Sole Proprietorship


Limited Liability Company

S Corporation

C Corporation

  • Compare and contrast the entity structures
  • Discuss the advantages and disadvantages of each such structure
  • Discuss how the advantages and disadvantages can shape your choice-of-entity
  • Discuss the standard operating agreement and basic terms to include
  • Discuss managerial rights including
  1. Voting
  2. Governance
  3. Control structures (including consents and tie-breaker arrangements)
  • Exit Strategy

About Jennifer:

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Jennifer is a Managing Attorney at Jacques & Associates.

Jennifer represents clients in a full range of venture capital and private equity investments, securities transactions, and other complex and general corporate matters. Her work has touched on numerous market sectors, including technology, financial services, advertising, media, fashion and energy.

Jennifer has been particularly active in venture capital work, where she has served as outside general counsel to several venture-backed companies and has advised numerous women- and minority-owned and led businesses. She also has significant experience in drafting and negotiating license and commercial agreements including software, technology, trademark, design and patent licenses.

Prior to private practice, Jennifer had a multifaceted career as an attorney. Jennifer began her legal career as an Assistant District Attorney. While there, she worked on complex White Collar Felony Cases and Violent Felony Cases.

Jennifer then accepted an offer with the Law Firm of Shaw & Associates. As an Associate, she worked in the Corporate Litigation division where she honed her skills on federal regulations and banking laws. She also provided legal advice regarding fiduciary obligations, federal regulations and risk management / prevention measures to investment firms, small to midsized banks, fortune 500 companies and small businesses.

Jennifer then shifted gears and accepted a position as Assistant General Counsel, Vice President at JPMorgan Chase where she worked in the Litigation Division. While there, she was selected to spearhead a small unit with a focus on Money Laundering involving pre---paid cards and the Mexican Black Pesos Market. Jennifer was able to work cross functionally within the different units and consulted with Global Security and Investigations, Treasury Securities Services and Global Financial Crimes.

Business Opportunities for Women: Is Franchising a Good Fit?


Aspire to own a business and need an idea or direction? Want a risk-resistant, ready-made formula to attain entrepreneurial success? Learn about the options through this, FREE, informational webinar from Savvy Ladies.

See if franchise ownership is right for you. Industry specialists will detail franchising’s basics, bust its myths and address how it can suit YOU!

Franchising encompasses 3,400 concepts across 90+ industries, and 30% require less than a $100k total investment! Moreover, several can be pursued on a semi-absentee basis. Going beyond burgers/donuts, we’ll discuss:

  • Business ownership models compared
  • Franchise ownership rewards and risks
  • Best opportunities (full/part-time)
  • Best practices for researching
  • Low cost options/financing vehicles

Women represent one of the fastest growing segments of franchise ownership. Find out why, and learn to see whether a franchise opportunity may be for you, including in such areas as: Consulting, Education, Event Planning, Fitness/Wellness, Health & Beauty, Pets, Technology and more.

About Frank:


FranNet is franchising’s oldest and most recognizable coaching outfit. Frank Dunne is an area owner, who helps entrepreneurs, executives-in-transition and others explore franchised business ownership, providing counsel on the benefits, costs, and risks of owning a franchised business. Clients are coached through a robust research, and selection process in a safe and professional environment, being navigated through a maze of leading franchise concepts. Utilizing cutting-edge profiling, and 1:1 consultative processes, Mr. Dunne helps match leading franchises that best fit each client's goals, skills, and interests on a no-cost/no-risk basis.

Operations Clarified - Creating clarity in your business with a simple formula


Entrepreneurs are passionate creators who bring incredible products and services into the world. However, they sometimes forget to take care of the operational foundation of their business. In this workshop, you will learn how to create operational clarity in your business today using Your Other Half's simple, three-step process. If you're ready to feel more educated, empowered and clear about your business, join us!

About Alice:

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Alice Chin is the founder and CEO of Your Other Half, a small business operations firm that helps entrepreneurs create sustainable, scalable business solutions. A graduate of Barnard College, Alice recognized her talent for managing people and projects while serving in leadership roles in the Columbia University undergraduate art community. After graduation, this talent became her passion as she applied her problem-solving brain to business operations, project management and event production as an independent consultant at IDEO, Miami Ad School and Hard Candy Shell, while developing her people management skills in Human Resources roles at Newsweek and Institute of Play. Today, Alice thrives as the owner and operator of Your Other Half, where she leverages her professional expertise and creative business talents to help innovators bring their ideas into the world.