Financial Liberation for Women of Color


An Introduction To The Knowledge & Skills Of Wealth-Building

This webinar is an interactive conversation about the knowledge, habits, and mindset of wealth building – increasing your net worth. By building wealth, the less you have to rely on your income, the more secure and at ease you’ll become!

Learn about the vital elements needed to build wealth in order to feel more confident with money and make financial decisions for the future. The knowledge shared on this webinar is rarely talked about or confronted with the care and attention to the actual needs of women of color.

Mastering Money Management

Without mastering money management nothing matters.  Explore ways to establish a solid foundation and be a true steward of your money - how resources flow in and out of your life, budgeting, setting up accounts, automating payments, automating savings, eliminating debt, and investing.

Shifting From A Conversation Of Saving To A Conversation Of Investing

Saving alone does not build wealth. Your money works for you through investing and the power of compounding and using leverage.  As women, there is so much social conditioning that define investing as a man’s domain. Let’s take back our power and get in the investing game.

Exploring The Wealth Mindset

Engage in personal reflection to uncover filters, unexamined beliefs and assumptions that define our current financial circumstances as women of color.

The ultimate goal is to line up our money choices with our deepest dreams and highest aspirations for ourselves, our families and our community.

About Alicia:

Alicia Holmes.jpg

I was fortunate to have been coached early in life about the path to building wealth. The simple truth I learned at the outset was to move from the consumer mindset of spending to the investor mindset that starts with living below your means and ends with having your savings invested so that your money works for you.  With a wealth building lifestyle --- even while working in the non-profit sector and making only a modest income, I was able to build my wealth and become a self-made millionaire in my early 30’s and financially independent in my early 40’s.  What drives me to do this work is my commitment that women have power--choice, agency, and comfort--in their financial well-being. 

My company, Journey to Wealth, helps women of color to become financially empowered,  achieve financial freedom, and live the life of their dreams.

Rewrite Your Money Story, Change Your Life


Do you tell yourself money stories? Is there a little voice in your head saying “you’re no good with money,” or “you’re not capable of getting a handle on your finances,” or “you’ll never manage to save enough”?

Negative, demoralizing stories like these can keep you from living a happy, healthy financial life. But positive money stories can inspire you to take essential steps toward financial wellbeing.

Kelley Holland, an award-winning New York Times/Business Week/CNBC business and personal finance journalist turned money coach, will help you change your money story and embark on a new financial life. She’ll also share practical tips and suggestions for jumpstarting your journey.

You’ll walk away with:

  • A new, empowering money story for yourself

  • Clarity about your dreams and financial goals

  • Four money moves that will launch your financial transformation!

About Kelley:

Kelley Holland cropped.jpg

Kelley Holland is the founder of Own Your Destiny Coaching, a life and money coaching practice. She empowers her clients, most of them women, to realize their dreams by transforming their relationship to money. Through workshops and one-on-one coaching, she helps clients conquer their money gremlins, develop financial confidence, and build healthier money habits so they can achieve financial wellbeing.  

Kelley became a coach after two decades as an award-winning business and personal finance journalist with The New York Times, Business Week, CNBC, Money magazine, and more. Earlier, she was a securities analyst for a top Wall Street firm. She is passionate about helping women find their strengths, engage with their finances, and take charge of their money lives so they can achieve their goals.

One of Kelley’s strong suits is her ability to de-mystify and explain financial concepts in clear, accessible terms. Workshop participants and clients who have worked with Kelley describe her as “an excellent coach and workshop leader” and “smart, knowledgeable, attentive, thoughtful, and witty.”

Kelley graduated from Amherst College and has a graduate business degree from the Yale School of Management. She is a Chartered Financial Analyst. She also holds an advanced diploma in coaching from New York University and is a certified positive psychology coach. She lives with her husband and children in northern New Jersey where she enjoys tough workouts, thought-provoking books, and quality chocolate.