Six Secrets to Effective, Strategic Networking

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Strategic networking requires a plan, adaptation of networking strategies to further the plan and implementation tactics to round out the process. The six secrets highlight the most important segments of the process.

About Carol:

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Effective Trainer, Supportive Coach, Thought-provoking Speaker

I have spent the last two+ decades fostering the business development skills of professionals, especially lawyers and accountants.

I love my work, because:

  • I consider strategic networking to be the most effective form of personal marketing.

  • I know that any professional ─ introvert, extrovert, ambivert ─ can find a comfortable way to network.

  • I believe that networking is more about focus and attitude, than activity and aptitude.

  • I understand that strategy adds intention to the process, so that networking can become a pathway to personal, career and firm goals.

I am a marketing and management strategist, trainer and business development coach. I work with professionals and professional service firms to structure and implement practical, targeted, strategic programs. Our goal is to increase your success ratio by bringing in business that fuels profitability.

My most recent book, Strategic Networking for Introverts, Extroverts and Everyone In-between (American Bar Association, Law Practice Division, January 2019) forms the basis for a training and coaching program that links business development activities with both personal and firm goals.

My previous book, Build Your Practice the Logical Way – Maximize Your Client Relationships (with Steven Skyles-Mulligan, American Bar Association, First Chair Press, 2012), provides a guide for creating a client-centric practice.